Could new perspective create new opportunity?
Imagine if somebody could tell what you were thinking. Imagine seeing yourself (or your business) from the outside.

Alex Blackwood, creator of Mind Craft™, provides perspective and answers. He possesses a unique talent in telling inspiring stories: fiction is transformed to fact, problems are reframed as opportunities as he creates an astonishing and lasting impact on audiences at scale.

Alex is an award-winning mentalist, which means he has a set of specialised and very practical techniques that exploit quirks of the human mind including linguistics, heuristics, non-verbal communication and suggestion. These contribute to the creation of stunning experiences that appear superhuman. Alex may not have superpowers or psychic ability, but with unparalleled knowledge of his craft he frequently makes it look that way.

Alex takes key elements from areas such as the science of influence/persuasion, evolutionary psychology, negotiation and hypnosis, then weaves them into a compelling narrative. His shows, keynotes and performances are peppered with interactive exercises and amazing live demonstrations, making them equally engaging and informative.
Each experience is fully immersive, inclusive and expertly crafted. Expect jaw-dropping moments and mind-bending phenomena with solid takeaways.

Explore The Possibilities

Tried & Tested: Multi-award-winning entertainer, executive coach, Fortune 500 references, TEDx speaker, co-founder & headliner of the Amsterdam  Magic Show – Alex has done it all during thousands of keynotes and shows. A dynamic character – he can dazzle an audience of 1000+ on stage or as special guest at your event he will have your people screaming or in dumbstruck silence with close-up Mind Craft™ demonstrations during cocktails. LEARN MORE HERE

Impact For Business: Alex consults with departments including executive comms or marketing and then designs custom Mind Craft™ experiences that will leave your audience amazed and inspired while at the same time delivering your key message. We understand the challenge of effective communication. Whether your organisation is experiencing change, has a new strategy, has a new product or needs to reinforce your core values… Alex guarantees engagement, especially for the most serious messages. Alex understands the different challenges of storytelling to internal staff, external clients or investors. He will ensure your message hits the target, every time. SEE CASE STUDIES HERE

Get The Edge: Sometimes the tiniest change delivers disproportionate results. You just need to know where to apply your precious resources. Alex impresses on-stage, but his unparalleled knowledge of psychology, suggestion, hypnosis and thought control make him even more valuable behind the scenes. He coaches teams. He tweaks designs. He perfects processes and optimises funnels to get results. Alex will brainstorm with your organisation and give you the secret sauce to succeed. You probably already work hard. That’s great… now learn to work smart with Mind Craft™.